Marry your business
with brand strategy.

Exceptional business growth comes from exceptional marketing strategies and the best marketing strategies are built on the foundation of one, simple truth—your customer’s buying habits are not motivated by product descriptions or a list of features but by a series of complex wants and needs. Likewise, being the quickest to recognize your audience’s motivating needs and then being more effective and efficient at swaying that audience toward your brand is the marketing sacred shrine.

That’s where we come in! We dig deeper to earn those ‘aha’ moments that fuel winning marketing strategy, drive exceptional, unified marketing campaigns and launch businesses to the next level. If you’re looking for greater audience awareness and more sales, we can build a strategy to get you there.

Since 2003 Mindspan has developed new brands or revitalized existing ones for a variety of clients in virtually every industry sector. Using our proven methodology which intelligently blends strategy and creativity, we position companies, products, and services for the future.

The result is an energized and enduring brand solutions. Our capabilities include:

Branding

  • Market intelligence and competitive analysis
  • Messaging and positioning
  • Visual identity
  • Logo/tagline development

Marketing

  • Marketing strategy: program development and implementation
  • Research: competitive/market, internal and external audiences
  • Company/product launch strategy and execution
  • Print and digital advertising campaigns
  • Tradeshow promotion
  • Sales support strategy
  • Media research and plan development

Creative

  • Creative concept exploration for all media
  • Advertising, direct mail, brochures, collateral, trade shows, packaging, branding etc.
  • Multimedia design and copywriting

Digital & Social Media

  • Website strategy, design and development
  • Search Engine Optimization (SEO)
  • Paid search marketing
  • Microsites, landing pages
  • Interactive Advertising: banner ads, flash, e-blasts, e-newsletters
  • Email campaigns: planning, email list segmentation and development
  • Video development: product demos, testimonials, brand videos, etc.